All the latest news and tips from the Sitechange team.
Many web design and web development agencies cringe when they hear a client ask if they also provide website maintenance. It’s a service that is in high demand and one that could be upsold to the majority of clients, but there are several reasons why many shy away from offering it.
Sometimes a major website update is required to roll out new features or designs or to upgrade the server environment and CMS to stay up to date on potential security vulnerabilities. Regardless of the reason, when an update is rolled out and it will take the website offline for any period of time it’s important that customers are prepared.
The term “webmaster” may sound a bit outdated, as it’s really not used in job titles these days, but that is due to the role of a webmaster being broken down into several branches. Years ago a webmaster would handle everything, from the design of a website to search engine optimization and copywriting.
You need to deliver a top-tier client experience if you want to stay competitive in 2021. But that takes a carefully curated set of tools. And selecting a tool for customer care is especially challenging, as the list of options grows almost every year.
Your client’s ideas are critical to every web design project. They guide the creation of moodboards (and the typography and color palette selections that follow). They inform the details of the design, like menu bar orientation, pop-up timing, banner style, and slider locations. And they influence final approvals.